Empowering the Winner in Every Person
We are a Kansas City firm of executive advisors, leadership coaches, and culture consultants, on a mission to help people and organizations discover and apply their strengths.
Built to Unlock Human Potential
Since 2016, Winning Within & Associates has partnered with corporate, educational, and faith-based organizations to reshape culture and grow the people inside it. Our behavior-based approach turns individual strengths into team performance you can measure.
- Over 75 years of combined leadership and organizational expertise
- Certified CliftonStrengths coaches and behavior-based practitioners
- 440+ clients served across corporate, education, and community
Develop · Empower · Coach
Three commitments guide every engagement we take on.
Develop
We build self-aware leaders and capable teams with assessments, coaching frameworks, and training grounded in behavioral science.
Empower
We hand your people the language, tools, and confidence to own their growth, so momentum outlasts the engagement.
Coach
We stay in the work with accountability-based coaching that turns insight into habits and habits into lasting results.
Meet the Team
Seasoned advisors, coaches, and facilitators united by one belief: everyone has a winner within.
Dr. A'Yanna Webster
Executive advisor, leadership and performance coach, and culture consultant leading the firm's vision.
Kimberley M.
Facilitator and coach specializing in leadership development and team performance.
Crystal E.
Designs and produces engaging blended and virtual learning experiences.
Kirk P.
Coach and consultant focused on culture, communication, and organizational change.
Team headshots coming soon.
Let's Grow Your People Together
Every strong culture starts with a conversation. Yours is one click away.